The Open Pass system operates several of the top multi-attraction passes in the UK – from Edinburgh to York and Shakespeare’s England. We work closely with DMOs and other partners to design passes to meet their individual requirements. Using the Open Pass system means that a truly bespoke product can be created.
Developing a destination pass has many benefits – it builds and solidifies relationships between attractions and partners, creating a complete destination offer and encouraging new visitors. Attractions enjoy increased visitor numbers, partners receive an additional revenue stream and customers save money with greater choice and flexibility.
We handle everything from contracts through to training and unlimited support. We can assist with pass branding and build your pass website if required. Once a pass is set up the Open Pass system manages all aspects including bookings, admissions, invoicing and commission payments. It really is that simple!